A struggling bakery, saved by a daughter's viral tweet

Pan dulce.
(Image credit: iStock)

With one tweet, Jackie Garza saved her family's bakery. The Houston teenager was heartbroken after her father, Trinidad Garza, confessed that sales at La Casa Bakery and Café had slowed after Hurricane Harvey, and that he might need to shutter the business for good. Taking matters into her own hands, Jackie tweeted a video of her father hand-making Mexican pastries like pan dulce, along with a call for support.

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Within days, customers from all over Texas were pouring in, causing Trinidad — who had never even heard of ­Twitter — to almost run out of bread. "I've had messages from Japan, Australia, Europe," a flabbergasted Jackie told ABC13.

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Christina Colizza

Christina Colizza is chief researcher and writer at The Week magazine.